AISB-120
AI for Small Business Owners
Save time on marketing, customer service and admin with everyday AI tools. Built for owners and managers who want practical AI they can put to work safely.
Overview
Practical AI for real small businesses.
Designed for owners and managers of businesses with roughly 1–50 employees, including trades, retail, hospitality, professional services and home-based businesses. No paid software is required for the course tasks.
- Format
- Self-study, online, at your own pace
What you will learn
- Marketing Create social posts, website copy and email campaigns with a repeatable business voice.
- Customer service Draft FAQs, customer replies and review responses that are checked and personalized before use.
- Administration Accelerate job descriptions, procedures, meeting notes and planning.
- Responsible use Protect customer data, verify consequential facts and keep human judgment in control.
Modules & lessons
- Module 1
Where AI Fits in Your Business
Run a Time Audit, identify frequent word-heavy tasks, and keep humans in charge of exact figures, legal matters and sensitive decisions.
- Module 2
Teaching AI Your Business Voice
Create a reusable Business Profile covering customers, differentiators, tone, preferred language and key business facts.
- Module 3
Marketing with AI
Build a four-week content calendar and use AI for social posts, website copy, email marketing and responsible review responses.
- Module 4
Customer Service & Communication
Build a reviewed reply bank, handle difficult messages carefully, simplify explanations and draft wording around quotes and proposals.
- Module 5
Admin, Hiring & Operations
Use AI for job ads, procedures, meeting notes and planning while checking legal and safety material against current requirements.
- Module 6
Safe AI + Your 30-Day Action Plan
Apply SAFE: Screen your data, Always review, Fact-check, and Explain where appropriate—then build measurable weekly goals.
How self-study works
This is a self-study course. You work through it online, on your own schedule. There are no scheduled classes or live sessions to join.
- Go in order. Each module builds on the one before it.
- Practise as you go. Complete the activities and checks in each module before moving on; they show you what to revisit.
- Keep your work. Save your notes, drafts and evidence in your own document so you can reuse them.
- Get help when you need it. Questions about access or your account go to Student Support.
Assessment & certificate
Your AI-Ready Business Kit
Complete a Time Audit, Business Profile, four-week content calendar, ten-answer reply bank, reusable admin prompt, and 30-Day AI Action Plan. The course rubric measures completeness, business fit, quality and accuracy, and safe use. A score of 70% or higher earns the Certificate of Completion.
Certificate. Learners who complete the required lessons and exercises, pass the required mastery checkpoints and complete the capstone where applicable can receive an ARQS Course Completion Certificate. ARQS certificates are private professional-development credentials, not government accreditation, professional licensure or externally recognized academic credentials. How ARQS certificates work
ARQSI · AI course tutor
Study with ARQSI
ARQSI is the ARQS AI course tutor. This space is reserved for ARQSI, which will help you work through the course one lesson at a time: explaining each idea, setting short practice exercises and checking your understanding before you move on.
Until ARQSI opens here, study the modules on your own and contact Student Support with any questions about access.